• Industry Basics
• Colour Theory and Skin Tone Theory (MAC Cosmetics Standard)
• Skincare / Dermatology: Skin Analysis and Product Knowledge
• Decorative Cosmetics: Materials and Product Knowledge
• Understanding Anatomy and Face Shapes
• Beauty Typology
• Brush Knowledge / Brush Cleaning and Care
• Perfect Base Application with Different Textures / Foundation & Concealer
• Enhancing Eye Shapes with Different Techniques
• Eyeliner
• Lashes
• Eyebrow Theory
• Lip Techniques (Beauty Lips)
• Various Rouge / Blush Techniques
• Highlights & Shadows / Shaping & Shading: Enhancing Facial Features
• Contouring & Strobing with Various Techniques and Products
• Client Communication / Dos and Don’ts
• Starting Your Own Business: How do I become self-employed? What comes after make-up / hairstyling training? How do I write an invoice? What should be in my kit?

Make-up Techniques & Looks

• Nude Make-up
• Beauty-Make-up (klassisch / natürlich)
• Dark Smokey Eye 
• Soft Smokey Eye 
• Contouring & Strobing Looks
• Eyeliner Techniken
• Wimpernkleben (Büschel, Band)
• Abend-Make-up
• Best Ager Make-up

What’s Included – and So Much More

• Available on request with a professional make-up kit and equipment worth over €1,400
• 2 years of access to our digital learning portal, including video tutorials, presentations, worksheets, and more
• Optional coaching sessions via online conference
• Optional 1:1 support by email, WhatsApp, phone, or video call
• 5% discount on all future bookings with ProAcademy Online
• Exclusive partner benefits with discounts of up to 40%
• An exclusive virtual shopping day with 40% off at MAC Cosmetics for all ProAcademy graduates, including a live Q&A and personal consultation with a MAC Artist
• Become part of the ProAcademy Family — we are here to support you even after graduation with questions about make-up, career development, and more

Your Final Exam – Theory & Practice Combined

You decide how you want to complete your training: with the Make-up Artist Basic course, you can receive your certificate without taking an exam — or choose the optional final exam to officially showcase your skills and earn an additional certificate as a Visagist.

If you choose to take the exam, it is made up of two parts. First, you will complete a short online knowledge check to demonstrate your understanding of the key foundations in theory and product knowledge. This is followed by the practical part, where you will create a specified basic look and submit clear photos of your work. This way, you can show that you not only know the techniques, but are also able to apply them in a clean, confident, and professional way.

And because learning does not always happen on a set timetable, the process stays flexible: you can choose within a generous time frame when you would like to take the exam — whenever the moment feels right for you.

By completing the final exam, you will receive 2 internationally recognised certificates:

“Visagist”
“Make-up Artist Basic”

If you decide to complete the course without the final exam, you will receive 1 internationally recognised certificate:

“Make-up Artist Basic”

If you wish, you can book the Make-up Artist Basic course together with a professional make-up kit. In this case, your course fee includes a high-quality starter set, carefully curated to help you put everything you learn into practice professionally from day one — perfect for training and for your first client applications.

The kit includes selected products from renowned brands such as MAC Cosmetics, Inglot, Weleda, and pippaMint, offering you equipment that truly supports your development and helps you build your skills with confidence. With a product value of over €1,400, it gives you a strong foundation for your journey. You can explore the full kit details here.