Industry Knowledge

• Beauty industry fundamentals
• Color theory & skin tone analysis (MAC Cosmetics standard)

Skincare & Dermatology

• Skin analysis & skincare product knowledge
• Cosmetic ingredients & effects

Decorative Cosmetics

• Product & material knowledge
• Facial anatomy & face shape identification
• Client type classification & styling concepts
• Brush knowledge: use, cleaning & maintenance

Base Techniques

• Flawless base with various textures (foundation & concealer)
• Enhancing eye shapes with advanced techniques
• Eyeliner application
• Lash application

Brows & Lips

• Eyebrow mastery: multiple shaping & styling techniques
• Lip techniques (Beauty Lips, 3D Lips, Nude, Bold, Glossy, Corrections)
• Blush techniques & placement

Shaping the Face

• Highlights & shading: sculpting facial features
• Contouring & strobing using different methods & products
• Creating professional face charts

Hair Styling Essentials

• Brush theory & product knowledge
• Hair structure & basics
• Styling tools (flat iron, crimper, hot rollers, blow dryer, curling iron, etc.)
• Braiding techniques
• Blow-drying techniques
• Updos & styling
• Hair straightening

Professional Practice

• Basics of beauty photography (close-up, editorial, etc.)
• Working with photographers
• Client communication, set etiquette, dos & don’ts

Business & Career

• Starting your freelance career
• What comes after make-up & hairstyling training?
• How to create professional invoices
• What to include in your working kit

Make-up Looks & Techniques

• Nude Make-up
• Beauty Make-up (classic / natural)
• Dark Smokey Eye
• Soft Smokey Eye
• Contouring & Strobing Looks
• "Instagram" Make-up
• Cut Crease Technique
• Glass Skin / Glossy Skin
• Arabic-Inspired Make-up
• Eyeliner Techniques
• Lash Application (individual & strip lashes)
• Editorial Make-up
• Make-up for Advertising Photography
• Catwalk / Runway Make-up
• Trend Looks
• Evening Make-up
• Red Carpet Make-up
• Grooming / Men’s Make-up
• Blocking Brows
• Bridal Make-up
• Period / Vintage Make-up (1920s, 30s, 40s, …)
• Cultural Make-up Styles
• Make-up for Digital & Film Camera / HD & Film Techniques

Hair Styling Techniques & Looks

• Classic & Editorial Banana Updo
• Chignon Styles
• Bridal Hairstyles
• Updos for Various Occasions
• Braiding Techniques (e.g. fishtail, Dutch, French braids)
• Cornrows
• Big Hair
• Vintage Hair Styles
• Sleek Look
• Wet Hair Look
• Beach Waves
• Finger Waves
• Afro-Inspired Styles
• Blow-Dry Styles
• Working with Hair Extensions / Hair Pieces
• Editorial Hair Looks

Optional: Make-up & Hair Kit worth over €2,400 – fully equipped with premium products to help you master every technique with ease

2-year access to our digital training platform with video tutorials, worksheets, presentations & more

Optional live coaching via online video sessions

1:1 support via email, WhatsApp, phone, or video call – anytime you need it

5% discount on all future bookings at ProAcademy Online

Exclusive shopping discounts of up to 40% with our professional brand partners

Virtual Shopping Day with 40% off at MAC Cosmetics – exclusively for ProAcademy graduates, including Q&A and personal consultation with a MAC Artist

Access to our PRO Member Group – with job referrals and assistant placements in the beauty industry

Opportunity to become a Junior Make-up Artist & Hair Stylist with our agency pro artists

Become part of the ProAcademy Family – we’re here for you even after graduation, offering lifelong support with questions about your career, make-up, styling, and more

Upon successful completion, you’ll receive six globally acknowledged certificates that showcase your professional skills and open doors in the beauty industry:

• Visagist
• Make-up Artist & Hairstylist
• Editorial Make-up Artist
• Nude Make-up Artist
• Lip Artist
• Editorial Hair Stylist

These certificates are your passport to a successful beauty career.

Choose the kit-included option, and your course will come with a professional Make-up & Hairstyling Kit – giving you everything you need to train advanced looks and techniques at a top level.

With premium products from leading brands like MAC Cosmetics, ghd, Inglot, Weleda, pippaMint, and Babyliss, you’ll be perfectly equipped to kick-start your career and confidently deliver your first client projects.

The kit is valued at over €2,400 – and you can check out the full contents here: